Revenue and "membership" - What is on your calendar of newspaper-sponsored events? - "Goodbye Guardian. Hello the Guardian Experience" - The Guardian

It strikes me that there is a lot of merit in what Simon JENKINS writes here. At the very least, this whole issue of "club" or "experience" is one that ought to be discussed at Managing the Crisis. It's partly new revenue opportunities, as he notes, but it's even more about customer loyalty and interest; it's the question of the very significance of a newspaper today in the life of its customer or hoped-for customer.