19 August 2009

New services - Shouldn't a newspaper be the "knowledge" center of its market? - "New York Times Knowledge Network"

One of the sectors that often does well when the economy is in bad shape are education and training. People often find themselves in a position to use "down" time to improve their skills. This service from the The New York Times may fall into that category. As newspapers confront their many crises, are there other initiatives designed to expand the newspaper value proposition in areas which may responde better or quicker than others as the financial crisis continues? Are these areas that can strengthen the value of the newspaper to its market over the long term?

Consider this study that says that online learning may be more effective than face-to-face. Does that open up new opportunities for newspapers?

No comments:

Post a Comment